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Monthly Archives: May 2011
How DICoDE gets along with POE and touch points
One recurrent feedback I receive on DICoDE during workshops or discussions is how to place Social Media, especially in DICoDE Business Models. The answer I gave until now is that DICoDE tackles distribution and consumption of digital content, but not … Continue reading
Posted in DiCoDE inspiration
Tagged adwords, Alex Papanastassiou, business model, Communication, consumption, CRM, data, DICoDE Business Models, digital content, digital information, distribution, Earned Media, engagement, Google Adwords, Havas Media, Interactivity, Marketing, Owned Media, Paid Media, POE, POE Media, Relationship, Sales, social media, touch points, Transaction, transcend and include, Trust
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Handing out in Brussels, NYC and SF
These last 3 weeks have been very important in DICoDE’s history. First of all, the hand out prototyped recently has been printed in time for 2 weeks of networking in the US. It looks gorgeous! And the final product follows … Continue reading
Posted in DiCoDE inspiration
Tagged Belgians Webmission, checkthis, Entertainment, FlipBoard, Founder Institute, Google I/O, Hack for Egypt, HackDemocracy, Hacks/Hackers, IESE, IME, journalism, KISSMetrics, L'Atelier, L'Atelier US, media, NYC, OWNI, Playfish, Qik, SF, SF Founder Institute, SF Music Hack Day, SF New Tech, Silicon Valley, webmission
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TV universe doomed in an infinite loop?
Being in an hotel room in New York, I can’t help but look at american television. And as it inspired me already in the past (about the real business sustainable energies are and the american culture in general), I learn … Continue reading
Posted in DiCoDE inspiration
Tagged advertising, aggregation, AIDA, attention, broadcast, broadcaster, business model, data, Discovery, engagement, GRP, Interaction, media, monetization, money, NYC, Relationship, series, Telco, telecom, TiVo, Transaction, TV
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